Document Type
Syllabi
School
HSB
Department
MMPA
Course Subject
MBA
Course Number
8350
Course Section
M56
Course Title
Marketing Management
Academic Term and Year
Spring 2017
Credits
3
Course Description
Marketing expertise has emerged as a key requisite in determining the success of organizations. This course will prepare students to lead organizations through complex challenges in the local and global marketplace. State-of-the-art marketing practices, theories, case studies, and trends are blended into results-oriented actions that equip students with the skills and knowledge necessary to make sound marketing decisions.
Recommended Citation
Burns, Thomas, "MBA8350-M56.Marketing Management.Sp17.Burns,Thomas" (2017). Historic Syllabi -- full text access limited to internal Hamline administrative staff only. 1496.
https://digitalcommons.hamline.edu/syllabi/1496
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