Document Type
Syllabi
School
HSB
Department
EFAQ
Course Subject
MBA
Course Number
8350
Course Section
S17
Course Title
Marketing Management
Academic Term and Year
Fall 2017
Credits
3.00
Course Description
Marketing expertise has emerged as a key requisite in determining the success of organizations. This course will prepare students to lead organizations through complex challenges in the local and global marketplace. State-of-the-art marketing practices, theories, case studies, and trends are blended into results-oriented actions that equip students with the skills and knowledge necessary to make sound marketing decisions.
Recommended Citation
Burns, Thomas, "MBA8350-S17.Marketing Management.F17.Burns,Thomas" (2017). Historic Syllabi -- full text access limited to internal Hamline administrative staff only. 12912.
https://digitalcommons.hamline.edu/syllabi/12912
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